Bulldog Nation,

Thank you for your continued support of Drake Athletics and our more than 370 student-athletes. Your generosity plays a vital role in our ability to provide a championship-level athletic experience and an elite education—hallmarks of the Drake University student-athlete journey.

Over the past few years, the landscape of collegiate athletics has changed dramatically. The introduction of Name, Image, and Likeness (NIL), expanded transfer rules, and several landmark legal cases have fundamentally reshaped the NCAA model.

Now, with the approval of the House v. NCAA settlement, a new chapter begins—and Drake University is prepared to meet it with clarity, purpose, and an unwavering commitment to student-athlete success. We do so in a manner consistent with the values of our institution and department so that we may provide opportunities and experiences relative to our present and aspirant peer groups.

Beginning July 1, NCAA institutions who are members of conferences outside of the ACC, Big Ten, Big 12, and SEC, will be permitted to opt into the terms delineated in the House v. NCAA settlement. The most publicized aspect of the settlement is that NCAA Division I athletics departments that "opt in" will have the ability to directly share revenue with student-athletes and manage NIL agreements at the institutional level. These shifts represent a significant transformation in how college athletics operates—but they also offer tremendous opportunity.

After much deliberation and evaluation, Drake University has opted in to the settlement and is ready to embrace this new era. At our core, our pursuit of sustained excellence in the classroom, competition, and community remains the same. For us to remain competitive and relevant, we must be willing to adjust with the changing times, especially in the sport of basketball. The pride and enjoyment our men's and women's basketball teams have provided us in recent years has also served as a reminder to the significance their success has on the rest of the department. In short, our basketball programs and the Drake Relays are the rising tide that lifts all other boats in our department. In order for all of our student-athletes and sport programs to grow, we must position our basketball programs and Drake Relays to flourish. 

Supporting Bulldogs Through Revenue Sharing

One of the most important elements of this transition is the ability to directly support student-athletes through revenue sharing. For Drake, that means the generous contributions you make—especially tax-deductible gifts to Drake Athletics—are now eligible to be part of this shared revenue model.

To support this shift, we've established two dedicated funds:

• Drake Men's Basketball Excellence Fund
• Drake Women's Basketball Excellence Fund

These funds are managed by Drake Athletics and directly benefit the greatest needs of our basketball programs. They have a direct impact on the operating budget of these programs as well as the student-athletes, coaches, and support staff of these teams. This will also be your way to provide financial resources for our student-athletes.

While Men's and Women's Basketball are the initial programs we have established Excellence Funds for, if supporters of other Drake programs are interested in providing financial support to create revenue sharing opportunities for other Drake student-athletes, that ability is also available and can be discussed with myself or Tim Tesar, Sr. Associate Athletics Director, (tim.tesar@drake.edu or 515-271-2132).


The Excellence Funds can be supported via one-time or recurring online gifts, donor-advised funds, stock donations, IRA distributions, or check. All contributions are a gift to Drake, and qualify for Bulldog Club benefits and DAPPS points.


These new funds are institutionally managed, tax-exempt, and focused on both recruitment and retention. They offer a clear, impactful, and compliant way to help Drake stay competitive while directly enhancing the student-athlete experience. Creation of an Excellence Fund budget and agreement on disbursement of Excellence Funds will be a collaborative effort between a head coach and sport administrator. In the sport of men's and women's basketball, I serve as the sport administrator and will work closely with Coach Henderson and Coach Pohlman on identification of their program's greatest needs. As we move forward, Excellence Funds will be the preferred funds for supporting our athletes in this new era.

A New Model for NIL

As part of this realignment, we're also evolving our relationship with DU Great Collective, our official NIL collective supporting Drake Men's and Women's Basketball. We're deeply grateful for the role DU Great played during the early NIL era and for the leadership of many including, but not limited to, Kyle Mertz, Ryan Boatman, Mike Nixon, Kurt Brewer, Pat Schneider, Becca Mataloni, Spencer Harsch, Ted Brewer, Doug Shull, Louie Laurent, and Brook Rosenberg. Together, we've determined that Drake Athletics will primarily lead efforts to manage NIL opportunities for basketball student-athletes. The services provided to our student-athletes who benefited from a relationship with DU Great (interactions with local charities and community groups, compensation through NIL activities, taxation forms, etc.) will now be performed by Drake Athletics. DU Great will not dissolve for a myriad of reasons but individuals who financially supported DU Great, whether on a one-time, occasional, annual, or monthly basis, will be asked to continue their support through the aforementioned Excellence Funds of a specific sport at Drake.

Looking Ahead

We know you'll have questions—and we're committed to communicating clearly as these changes take hold. I recently sat down with Michael Admire for a podcast to discuss these shifts in greater detail. I invite you to watch or listen to our conversation [link to podcast below].

Drake Athletics continues to thrive because of the culture built by our coaches, staff, and student-athletes—and the loyalty of our fans and donors. To sustain this momentum and reach even greater heights, we must continue investing in our programs in new and meaningful ways.


Thank you for standing with us—and for helping lead the Bulldogs into this next era of excellence.


Go Bulldogs,


Brian Hardin
Director of Athletics
Drake University