DES MOINES, Iowa – Drake Athletics and Drake Sports Properties announced today a new multi-year partnership with Community Choice Credit Union. Through the collaboration, Community Choice will offer Drake fans the first branded affinity card to showcase Drake Athletics logos by signing up for a Bulldog Account as part of a membership at Community Choice.
 
With the new Drake affinity cards, to be available soon for both debit and credit, fans can support Bulldog student-athletes while showing their Drake spirit every single day. Every transaction on the Bulldog Excellence credit card will give 1% back to the cardholder and 1% to the Drake Athletics Excellence Fund. 
 
By contributing to the Drake Athletics Excellence Fund, Community Choice and Drake affinity cardholders are directly supporting revenue share funds for Bulldog student-athletes, enhancing the athlete experience and raising the bar for Drake Athletics.
 
"Des Moines' Hometown Team is proud to create a distinctive partnership with Community Choice," Drake director of athletics Brian Hardin said. "It is no secret that our industry continues to search for new revenue streams and now individuals and businesses will have the opportunity to support Drake student-athletes through purchases made with their Bulldog Excellence Credit Card."
 
"Community Choice and Drake Athletics share a deep commitment to this community." said Community Choice CEO Josh Cook. "This partnership is about more than a card, it's about bringing people together, celebrating Bulldog pride, and creating opportunities for fans to support student-athletes in a way that feels personal and impactful. When local organizations come together like this, everyone wins."
 
Community Choice is a locally operated credit union headquartered in the Des Moines metro area and owned by more than 50,000 members. Community Choice is proud to be the local UNbank of Iowa since 1953.
 
"Community Choice is very active in Central Iowa and jumped at the chance to work with us on this new benefit," said Greg Ellis, General Manager of Drake Sports Properties. "They are a great fit to help Bulldogs Fans directly help the Drake student-athletes they support so passionately."
 
Details will be released soon on how Drake fans can sign up for the new Bulldog accounts and cards.
 
Drake Sports Properties, the locally-based team of Learfield – the media and technology
company powering college athletics – is the exclusive multimedia rights holder for Drake Athletics and oversees all sponsorship arrangements on behalf of the Bulldogs.
 
About Community Choice Credit Union
At Community Choice, we UNbank. UNbanking is a personality, an energy, a whatever-it-takes mentality to exceed our members' expectations. Being a financial institution and a credit union is what we are, not who we are. Headquartered in Johnston and supporting Central Iowa for more than 70 years, Community Choice serves more than 50,000 members in 24 counties throughout the State of Iowa. We operate on the principle of members helping members – local supporting local. Community Choice is federally insured by NCUA and is an Equal Housing Opportunity Lender. For additional information, visit www.unbankwithus.com.
 
About Learfield
Learfield is the leading media and technology company powering college athletics. Through its digital and physical platforms, Learfield owns and leverages a deep data set and relationships in the industry to drive revenue, growth, brand awareness, and fan engagement for brands, sports, and entertainment properties. With ties to over 1,200 collegiate institutions and over 12,000 local and national brand partners, Learfield's presence in college sports and live events delivers influence and maximizes reach to target audiences. With solutions for a 365-day, 24/7 fan experience, Learfield enables schools and brands to connect with fans through licensed merchandise, game ticketing, donor identification for athletic programs, exclusive custom content, innovative marketing initiatives, NIL solutions, and advanced digital platforms. Since 2008, it has served as title sponsor for the acclaimed Learfield Directors' Cup, supporting athletic departments across all divisions.